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Text gets a hard time in today’s digital media world. After all, it serves as a primary communications form, and it’s not dying anytime soon. When you look at the most popular forms of B2B content marketing, the number two corporate investment is written materials. However, according to the Content Marketing Institute, only 1/3 of …
The Shutdown Stories Project is a photographic essay of 21 real people — 21 of 800,000 workers — affected by the longest government shutdown in U.S. history, starting in December 2018 and continuing through most of January 2019. I created the Shutdown Stories Project with one of my friends, fellow DC photographer and content creator …
What’s the future of content and influencer marketing in an AI world? I stopped by Jenn Sherman’s Influencer Collective podcast to discuss. Special thanks to Jenn who invited me when she heard I had a new book in the works (Welcome to the Machine: A Primer on AI for Marketers).